Digital Marketing

Headquartered in Bentonville, Arkansas, Walmart is a globally recognized multinational retail corporation that runs grocery…

The Target Corporation is one of the largest American retail corporations since 1902. They started…

Founded in 1994 in Bellevue, Washington, U.S, by Jeff Bezos, Amazon has gained tremendous popularity…

Social media is not an exclusive platform for brands and businesses only. The services sector,…

The American Marketing Association describes a brand as a "name, term, design, symbol, or any…

Business-To-Business, or B2B, for short, is a type of business model that helps in increasing…

In today's day and age, having accounts on social media is extremely important for brands…

Brands narrow down their audience by finding their target market, and when this target market…

B2B stands for Business to Business, whereas B2C stands for Business to Consumer. In a…